• Sat. May 18th, 2024

Advertising and media gatherings for Jan. 31 to Feb. 6

Table of Contents

Feb. 1

Starbucks studies initial-quarter earnings. The espresso huge is coming off a 22% exact-retailer gross sales increase in the fourth quarter but executives anticipate effects will be impacted by labor and commodity charge will increase. Executives are absolutely sure to encounter thoughts about modern moves between staff in locales like Buffalo and Seattle to manage.

Google provides fourth-quarter success now, offering traders and advertisers particulars about its business enterprise. The earnings simply call is at 5 p.m. ET. Google could expose a lot more details about how privateness adjustments on Chrome web browser could have an effect on brands. Very last week, Google announced a considerable update to how it will section out 3rd-party cookies. Google’s money report also touches on YouTube’s advertising advancement.  

RSVP for Advertisement Age’s Super Bowl party on Feb. 8 at AdAge.com/InDepthSuperBowl.


Feb. 2 

The Washington Football Team lastly reveals its new title. Specified the day of the function, could we propose the Washington Groundhogs?

The curling mixed doubles celebration kicks off the 2022 Winter Olympics today—yes, ahead of the official opening ceremony on Friday (see down below). A variety of pre-opening events—including women’s hockey prelims and qualifying moguls opposition in freestyle skiing—are slated to get airtime and streaming enjoy now and tomorrow throughout NBCU networks and platforms. See nbcolympics.com/schedule for details.

Fb will release its fourth-quarter effects right now, but now the report comes from Meta, the identify the corporation took in a rebrand last 12 months. Expect Meta to explore how the advertisement platform is holding up as Apple makes privateness modifications to iPhones that have afflicted promoting. Also, in a 5 p.m. ET earnings call, Meta CEO Mark Zuckerberg will possible focus on how his metaverse approach is taking condition.

Feb. 3

Amazon’s fourth-quarter financial report comes today, with insights into the holiday break purchasing period of time through an earnings connect with at 5:30 p.m. ET. In the meantime, Snapchat and Pinterest also report their financials today, and will probable have insights for social media advertisers. Pinterest’s connect with is at 4:30 p.m. ET, and Snap’s is at 5 p.m. ET.

Feb. 4

The opening ceremony of the 2022 Wintertime Olympics airs and streams stay from Beijing at 6:30 a.m. ET on NBC, Peacock and NBCOlympics.com, then will get a re-airing (edited for primetime) at 8 p.m. ET (also on NBC, Peacock and NBCOlympics.com).

Feb. 5-6

NBCU’s protection of the Winter season Olympics continues throughout its broadcast, cable and streaming platforms. Determine out what, when and exactly where to view at nbcolympics.com/program.


The NFL Professional Bowl is performed in Las Vegas and carried by ESPN.